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All India Combined Entrance Test (AICET) 2016

Monday 26 May 2014

WLCI Reviews Kunel Gaur’s “Species” Project



Kunel Gaur the alumnus of WLCI “Advertising and Design School” who now works with Wieden and Kennedy has got  applauds from all quarters for his “Species” project which witnessed enthusiastic participation of ‘artists’ from various cultures and different countries of the world. The “Species” project collectively showcased artists from around the world. 

wlci review

Kunel contacted many wild artists to dedicate their latest piece to the animal they love the most. With only one rule: They had to design it in the exact form of the ‘Animal logo’. Painters, illustrators, sculptors, graphic designers, animators and even street artists interpreted the “Animal Logo” according to their own sensibility and showcased their work. The outcome of this project was mind boggling. The work they received from various quarters can only be described as an exquisite piece of ART! 
 
The result was an ART-Menagerie. The “Species-Animal” collection brought the ideas from 101 artists to life from around the world. Supported by National Geographic Channel, the organizers showcased all the artists work and got raving reviews. The works were also anthologized and a book was released with the help of ‘Kyoorious’.

Kunel hails from an advertising and design background, after passing out from his college WLCI “Advertising and Design School he worked for JWT and Oglivy and Mather. Kunel loves to design and create and has been a part of many extraordinary creative’s and projects in the short span of his career. Kunel in a self-confessional tone says-he spends most of his time now selling other people's brands to normal people, who (mostly) hate advertisements and can easily spot a brand that has swiftly inserted itself in a movie/tv-series/reality show or their Facebook and news feed!

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